Music

ELAM's first "Future Focus Wednesday - In Conversation"

We had the pleasure of hosting our very first Future Focus Wednesdays “In Conversation” series with 3 of our amazing alumni who came in to talk about their journeys since leaving, and gave our trainees powerful insights on what it might be like for them once they leave college.

Many thanks to Loulou, Rainar and Flo for taking time to come!

Photography by Isaiah - more @elamhq on Instagram

ELAM Alumni Trooh Hippi produces hit for Frisco and Skepta

Former Film and Television trainee, Trooh Hippi, has produced Friscos latest single ‘Red Card’ featuring Skepta, Jammer, Shorty and JME. Trooh Hippi has already produced gold standard records for various artists but this looks to be his biggest collaboration to date. Check out the track now by watching the video below or alternatively you can give it a listen on our ELAM Sounds spotify playlist.

Eliza Mai Named as a Top 10 Finalist in The Song Academy Awards

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Eliza Mai released her latest single, ‘Straight Up‘, on all major streaming platforms earlier this year. Since then, the young R&B artist has started to make some serious waves on the scene.

The song has received tremendous support from the BBC and has been played multiple times on BBC 1 Xtra by DJ Target. As well as the airplay, the single has been recognised by the Song Academy and the awarding body has decided that it is in their top 10 for Best R&B Song of the year (13-18 year old category).

You can give the track a listen below now, on our ELAM Sounds Playlist.

Phoebe ∆X∆ signs Record Deal with AWAL

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After signing her first publishing deal weeks earlier with Kobalt, Phoebe ∆X∆ has now signed her first record deal with AWAL and she is in great company. The label’s roster currently includes Grammy Award-Winning FINNEAS as well as pop-sensation LAUV. Phoebe is truly the modern-day artist, adept in both songwriting and production, she fits in well with the ethos of this indie label powerhouse.

You can now check out her live performance of ‘Young Blood’, an original song, for our MSG Sphere sessions. This song was also included in BBC Introducing’s ‘Hot List’ in late 2019.

Phoebe had already started touring the UK, pre COVID, as a support act for artists such as Violet Skies and Sody, an incredible achievement for an Artist who has no official releases under their belt.

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Everyone at ELAM is incredibly excited to hear Phoebe’s first release and you will be able to find it here at ELAMZINE the moment it comes out.


'Call Your Name' Music Video by Tora - A Celebration of Black Culture

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Tora has been making some serious waves since her first release, ‘Vein’, in March of this year. On Spotify alone, the R&B artist has already attained over 1 Million streams, making her one to watch for the future.

Her recent release ‘Call Your Name’ has hit over 600k streams on Spotify in just a month and now that the official video has been unleashed, her career in music seems destined for further skyrocketing.

And in a time where the world is seeking justice for George Floyd and the ongoing injustice that black people are facing on a daily basis, this video seems all the more relevant. A clear and powerful celebration of black people and culture throughout history.

We will let the video do the rest of the talking, click below, digest, learn and enjoy.

Follow us on ELAM sounds now to discover all the best emerging Artists

Hurrican EP by Jasmine Jethwa - Music for the Body, Mind and Soul

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‘That voice!’ is often the remark upon first listening of Jasmine Jethwa. It holds the power to captivate and to move, a deadly combination in the world of Music.

Jasmine’s first release, ‘Running Circles’, was eagerly anticipated and did not dissapoint. The single recieved great support from national blogs and Radio. Jasmine was the BBC Introducing Artist of the Week on the Bobby Friction Show in February and has continued to have the track spun on air by BBC DJ’s such as Jess Iszatt and Huw Stephens.

The marriage of her silky vocal and the acoustic production truly enables the listener to escape. Jasmine recently curated a Spotify Playlist titled ‘Lost in Isolation’, which is fitting of her artistry.

Allow yourself to become truly lost, in the best way possible, now by giving the entire EP a listen now. Find a dark room in your house, put your headphones on, close your eyes and prepare to drift aw……

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Follow us on ELAM Sounds to discover all the best up and coming Artists now

Ines Dunn Signs Publishing Deal With Promised Land

From the very first moment Ines stepped foot inside the ELAM building, she confidently expressed her desire to be a top songwriter and today she has made a monumental stride in the right direction by signing her first publishing deal with Promised Land (Columbia Records, Universal Music Publishing).

We are all absolute buzzing to hear her first cut and cannot wait to invite her back to ELAM for a masterclass in the coming years.

MSG Sphere Sessions Return

Lockdown can’t stop our content from reaching your screens! We are thrilled to announce that our MSG Sphere Sessions are back.

The first of the new series is out now. An original song written by ELAM Trainees Rowan Hallett, Nia Smith and Ethan Holt, is the vibe everyone needs right now.

MSG Sphere work closely with our trainees, giving them opportunities in the creative industries. Their mission is to help young people in East London to build a dream career in live entertainment. We are proud to be affiliated with them.